Xiaoqing Wang
From Information Systems at Pitt Business
| Xiaoqing Wang | |
 | |
| E-mail: | xiawang "at" katz.pitt.edu |
|---|---|
| Office: | 249 Mervis Hall |
| Phone: | (412) 648-1647
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Xiaoqing Wang started her PhD at the Katz Graduate School of Business in 2002. She is graduating August, 2007 and is joining the Decision and Information Systems department, University of Maryland at College Park.
[edit] Research
Xiaoqing Wang explores the relationships among online communities, focusing on how a community's competitive enviornment affects internal membership dynamics. Initial analyses using data on Usenet newsgroups show that both internal characteristics and external context affect communities' capability to retain members. The extent to which a community shares content with other communities and the extent to which the community's members also participate in other communities represent an external threat, which is found to predict a lower likelihood of members to return in the following time period. The results suggest that online communities compete with each other for member attentions and efforts. The impact of competition on member retention depends on internal group characteristics such as the nature of group commitment and the level of contribution.
[edit] Publications
- Organizing User Participation in Online User Communities, with Brian Butler, and Laurie Kirsch. Presented at the Academy of Management 2007 Annual Meeting, Philadelphia, PA.
